We are thrilled to announce that Natural Trace has been named the winner of the Food Ingredients Europe Startup Challenge 2024 in the category “Most Innovative Service or Digital Solution Supporting the F&B Industry!”

A special shoutout to our CCO, Julia Lee, who represented our team brilliantly, pitching our innovations on stage. Check out the full results here at Fi Global Insights: https://insights.figlobal.com/startups/winners-of-the-2024-fi-europe-startup-challenge-announced-

This recognition highlights our commitment to revolutionizing food traceability with our biotechnology traceability solutions. Our innovations deliver unmatched supply chain transparency, authenticity and verification, empowering brands to protect their products and build trust with consumers.

A huge thank you to the Fi Europe team, the esteemed judges, and our incredible partners and supporters for believing in our vision. This milestone propels us forward as we continue to innovate and bring integrity and trust to the global food system.

We’d also like to extend our congratulations to all the other inspiring startups who participated in the challenge! Your innovative solutions are shaping the future of the F&B industry, and we’re proud to stand alongside such amazing talent.

Here’s to a safer, more transparent future for food!