Who We Are

Natural Trace wants to be the force of good, enabling brands and growers to be responsible in sharing the origin of their ingredients and products. Founded in 2021, we are a Life Science, Food Science and Bioinformatics firm that enables people to fully trust the provenance, quality and safety of the food and products they consume.

Our propietary solution uses natural food ingredients as our unique tags, and detected using PCR. From food and pharmaceuticals, to fragrance and cosmetics; our tags can be added directly to your raw materials. This enables Tracing and Authentication to uphold standards and minimise risk.

Our Values

Transparency

Transparency

We believe in open and honest communication, ensuring that every aspect of the food supply chain is visible and understandable.

Integrity

Integrity

Our commitment to ethical practices and high standards is unwavering, ensuring that we always do what is right for our clients, partners, and the environment.

Innovation

Innovation

We are dedicated to continuous improvement and technological advancement, constantly seeking new ways to enhance our traceability solutions.

Sustainability

Sustainability

Protecting our planet is at the core of our operations. We promote sustainable practices that minimize environmental impact and support the well-being of future generations.

Our Vision

At Natural Trace, we envision a world where every great product comes with a trusted provenance story. Where the food journey is visible, verifiable, and trustworthy. We aim to create an ecosystem where transparency is the norm, and stakeholders in the chain and every consumer can make informed decisions about the food they consume.

Our Mission

Our mission is to enable producers and brands to deliver their promise through traceability and transparency of their product. By helping each stakeholders in the value chain from farm to fork claim righful ownership of their brands, reputation, sustainability and responsible effort.

Alrik Tan

Research and Product Development

  • Drive Scientific Research, Product Innovation and Technology Commercialisation
 
  • Multi-disciplinary experience across Genomics and Diagnostic Medical Devices
 
  • Biomedical Science (UWA, Aus) and Innovation & IP Management (SUSS, SG)
 
 

Alrik Tan

Research and Product Development

  • Drive Scientific Research, Product Innovation and Technology Commercialisation.

  • Multi-disciplinary experience across Genomics and Diagnostic Medical Devices.

  • Biomedical Science (UWA, Aus) and Innovation & IP Management (SUSS, SG).